Archive for the ‘ social media marketing ’ Category

2 New Free Sites Every Marketer Should Be Using

Jan 30, 2011 in free resources, online advertising, social media marketing, Social Networking

2 New Free Sites Every Marketer Should Be Using

©2011 Doug Champigny, http://dougchampigny.com
All Rights Reserved Worldwide.

If there’s one thing I love, it’s finding new free ways for you to grow you Internet marketing, affiliate marketing or niche marketing business online, or help you promote offline businesses online – yours or your clients’ offline businesses… So I’m really pleased to have TWO great new free sites for you today – one to help increase web traffic and the other a social media site designed specifically for marketers!

Tyler Huculak & Kramer Huculak, owners & developers over at Logiscape Technologies Inc., have put together 2 powerful sites for the online marketing community, then linked them together to help ensure the long-term success of both sites. And from what I’ve seen of them so far, they have nothing to worry about there…

First up, there’s Adzly – a system not unlike Tweet Traffic Rush in that the more page views their widget gets on your online properties, the more often your ad shows up on other people’s sites. And therein lies the big difference – while Tweet Traffic Rush shows your latest tweet, Adzly shows your ads…

You can sign up for Adzly for free and earn credits both on your own sites and, under some circumstances, on those who sign up directly through you. I decided to take the paid upgrade, in part to be able to show graphics-based ads as well as text ads, and in part for the 30% commission rate on those who sign up through me and upgrade to paid. Free members are limited to text ads, much like the most common form of Adsense ads.

What I like about services like Adzly, Tweet Traffic Rush and such is the snowball effect they tend to have… The busier your sites get, the greater number of ads you serve up and the more your ad is shown, bringing you more traffic again. And using any conversion percentage you like, the more people who see your widget the more signups you could attract under you, again leading to an increase in potential traffic.

So go ahead and get your membership at Adzly now and put the widget on your sites and/or blogs – you can see mine in the sidebar just below the archives on each page of this blog. (By putting it in the sidebar you only need to place the code once to have it show on every post, past, present & future.)

As you cruise around my other blogs you’ll see it on most of them, too. Like everything else in Internet marketing, you can just throw it onsite and get some value from it, or promote it actively and do much better with it. And if you take the paid upgrade, be sure to promote it enough to get a few paid members under you so you get the extra 15k – 20k ad impressions for no net cost!

Their second new site is IM faceplate, and as the name implies it’s somewhat like Facebook, although it’s got a ways to go to reach those traffic levels!

Doesn’t matter, though – this one’s designed FOR US – the online marketing community… Join IM faceplate for free and take a look around – first thing I noticed was I could add my Twitter feed, some of my blog feeds, the RSS feed for my articles – even my YouTube video feed! That’ll be really powerful once we get a lot more of the online marketers using the site, and in the meantime I’m always in favor of any site where I can build my backlinks automatically!

Like all social networking sites, some marketers will take 15 minutes to hook up their feeds and never bother to visit the site, just content to get the backlinks. But those who participate, who promote the site and develop a relationship with the other marketers will be the ones who reap the rewards! Some say Twitter doesn’t work for marketers, some say Facebook doesn’t – while others are making a bundle from both. You’ll get back whatever you put into the community,,,

But most importantly, get in now while it’s just a hatchling; it may never be another Twitter or Facebook, but there’s still lots of room for growth as the mainstream IM community finds out about it – c’mon aboard now before it’s all growed up! ;-)

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Helping Offline Businesses Do Business Online Is A Great Add-On To Many Offline Jobs

Nov 07, 2010 in offline businesses, social media marketing, social networking strategies

Helping offline businesses that want to market themselves online is a big and growing realm for Internet marketers, but it should be an even bigger opportunity for many people who work in offline jobs full-time. In many, if not most industries there are a number of salespeople and consultants who deal with a great number of businesses all operating within one offline niche.

Commissioned salespeople, agents, jobbers, wholesalers, suppliers (especially entrepreneurs like printers, etc), media advertising reps, brokers, bookkeepers – all sorts of offline jobs give the employees the perfect opportunity to also represent and promote online marketing services. In many instances all they need do is find online marketers who offer online promotional services to offline businesses and then make a deal with them. The employee is calling on offline businesses all day, either in person or via the phones, and can mention that the services are available if their contacts want to take advantage of it. When any contact shows an interest, the employee simply turns them over to the Internet marketer for followup and they split any resultant income according to whatever their deal is.

For some of these people, especially those in entrepreneurial positions, it’s important that they themselves use the social media and social networking sites effectively too. In those cases, it may prove prudent to educate themselves in how effective online campaigns are promoted and start building their own social network and social media strategies, not only to boost their own sales but to be able to offer those services to their existing clients as well. And in extremely competitive fields of offline business, being able to add social media promotions as a bonus can often sway a potential client into your camp instead of those who can’t offer this additional benefit. After all, firms will always seek out those businesses and individuals you can help them, and their bottom line, the most!

Fortunately, it’s becoming easier and easier to learn effective social media and social networking strategies, and social media marketing can bring heavy-duty benefits to even the newest of practitioners compared to competitors who aren’t using the social sites. In fact, companies who have websites and don’t support them with social media campaigns will be buried quickly by those who do, in my opinion. Having been online full-time for 14 or 15 years now, I’m quite aware that one has to stay active online utilizing the current ‘hot’ strategies to continue to benefit from the web, unlike offline media where the same newspapers rule the same markets for 100 years, TV stations have dominated their markets for 50 years or radio stations for 30 or 40 years. In fact, industry statistics show that TV and Radio stations are folding at a rate of one a week in North America, and newspapers are suffering the same fate world-wide as their traditional audiences are turning more and more to the internet for their information, including local news and events.

And it’s just that local online market that the offline reps should be tackling. Inexpensive how-to tutorials like Local Internet Marketing Empire and High Profile Social Media can teach you everything you need to get started, while specific site guides like Advanced Marketing On Twitter and FaceBook Ad Explosion can help you to truly excel in social media marketing. And since all of the above combined would require less than $100 invested to own all 4, not only is the entry cost not an issue for most people but it’s easy to see how just one social media campaign would cover any amount you have invested in your skills training.

In these tough economic times sales are down all over the place, meaning especially tough times for commissioned salespeople, entrepreneurs and other offline workers who are paid on performance. It’s nice to know our online industry is able to help out by providing a reasonably easy way for you to supplement your offline income while building your own business at the same time!

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