Archive for the ‘ marketing mentoring ’ Category

Here’s a quick video I created for you that shows how to use Affiliate Marketing Programs to build traffic and build Opt-In Lists:

As you know, the ability to build traffic and build opt-in lists at will is the secret to successful marketing online, so don’t miss ANY opportunity that’s this powerful – be sure to get your own affiliate marketing program up and running as soon as you put your first product online. If you don’t have a professional affiliate program yet, you can get one cheap – it’s part of the package from Hosting4Marketers.com and I can highly recommend it, since I’ve been using their affiliate marketing program for years now for all of our products!

For more ideas on how to build targeted traffic and opt-in lists you can download my free report, or learn more about it in depth as part of my PowerStart Marketing Internet Marketing Coaching Program.

But no matter what methods you prefer to learn from, be sure to learn everything you can about how to build traffic and how to build opt-in lists as quickly as you can – the success of your Internet marketing, affiliate marketing or any other online work-at-home business depends on it!

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4-Week Ultra-High-Intensity Internet Marketing Coaching Review

Earlier this month PowerStart Marketing launched their PowerStart 2010 Internet marketing coaching program amid great fanfare to great response. Kicked off by Internet Marketing mentor Doug Champigny in his speech at the Internet Super Stars Conference in Orlando, Florida, PowerStart 2010 is an ultra-high-intensity 4-week Internet marketing coaching program that puts new and seasoned marketers alike through the necessary steps to create & promote an entirely new online business in just four weeks.

This swiftly-paced course has “trimmed the fat to the bone” according to Champigny, and “focuses the students just on those strategies and techniques that lead to immediate progress in their online work-at-home business.” Coaching students start with keyword research and then install a blog on a keyword-driven domain, write and post several articles to their blog, create a report to use as an incentive to entice optins & place it online behind a squeeze page, process a master resell rights product and put it online, convert a PLR product to their own unique offering and put it online, create articles, podcasts and videos and get them distributed through the various directories to drive traffic to their blog, products and squeeze pages and then learn the ins-and-outs of affiliate marketing in today’s economic climate.

“This course isn’t for the casual marketer – or the feint-of-heart” Champigny chuckles. “It’s for people who seriously want to be successful Internet marketers, most of whom have been trying for some time and have already spent untold thousands trying to make it on their own. PowerStart 2010 is the ultimate answer to people tired of being jerked around by those with a big image and no substance to back it up – our results will speak for themselves!”

And already positive feedback is pouring in from those enrolled in the program… Lawrence J. Parsley is one of those people who has spent a few years and tens of thousands of dollars in his quest to become a successful Internet marketer, and here’s his video review of the PowerStart 2010 coaching course so far…

 



 

For more information on the PowerStart 2010 program, see the Internet marketing coaching program site at http://www.PowerStart2010.com – new classes start the first Monday night of each month.

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Internet marketing success requires two main skills more than any other – the ability to drive targeted traffic to your sites, blogs, squeeze pages and affiliate links and the knowledge of how to build huge opt-in lists fast.

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These two skills are intertwined, because list-building requires you to drive traffic to your squeeze pages and opt-in forms, and your list, in turn, is the fastest way to direct traffic to your links. As such, it’s always best to deal with both subjects at once at you strategize your Internet marketing attack.

Lets look at 7 powerful ways to drive targeted traffic and build opt-in lists…

  • Article Marketing – Writing and submitting articles is one of the easiest free ways to start driving targeted prospects to your links – especially when that link leads to a squeeze page with a free PDF, audio or video with more information on the same topic. Stay within the guidelines of the article directory, provide great content and offer more information on the topic through the link in your Author’s Resource Box.
  • Using Blogs – The first of the interactive web 2.0 technologies to gain wide appeal was blogging – and it remains one of the most powerful methods to drive traffic and build lists. Be sure your opt-in form appears on the blog itself, and use the articles you have at the directories as the bulk of your blog content. Be sure to use the appropriate blog plugins to maximize your SEO benefits, and to hook you up to traffic sources like Twitter, MyBlogLog and Technorati.
  • Using Podcasts – A podcast is simply information presented in audio format, usually as an MP3. Since you already have those articles and your blog, now record an audio version of them and place them with the article on your blog using an audio plugin. Be sure to mention your URL in each recording, and check to see if the plugin you’re using is building a separate RSS feed for your podcasts – if it isn’t, create one manually and submit the RSS feed to iTunes, PodcastReady, Podcast Alley, etc. These directories are accessed by millions of users, and they don’t index articles or blogs, so audio is the only way to get your message to their users.
  • Video Marketing – Like podcasts, videos are just one more media to present your information in. Whether you use live-action video or create screen-capture videos, you can repurpose the same info you have for your articles and podcasts by making them into videos and getting them out to YouTube, Viddler, etc. Make sure you have the link to your site within the video along with a call to action, and spell out your link in the description area that accompanies each video.
  • Using Free Downloads – One of the most powerful ways to get people onto your opt-in list is through a squeeze page – a page offering an incentive to those who sign up. That incentive is usually a PDF report, an audio or a video that contain helpful information on the topic at hand – the topic targeted by your marketing efforts. And you already have the raw materials for the gift – your articles, podcasts and/or videos. Once again, compile the articles, audios or videos into a single download and build a page giving them away to those who opt to join your list. Use the social media sites like Twitter & Facebook, your blog, etc. to drive traffic to that gift and build your list.
  • Using Teleseminars and Interviews – Are you an expert in your niche? If so, set up a teleseminar and spend an hour giving out valuable information to your audience. Require a signup to your list for entry to the call, and be sure to include a Q&A session at the end so people get the most from it. If you’re not an expert, arrange to interview someone who is and use that as your live call. Be sure to record the call either way, and offer the replay and/or download from a squeeze page for ongoing list-building from it. If a live teleseminar isn’t possible, do the interview by phone or Skype and record it, then offer the replay from the squeeze page. Another method is to grab an expert and ask a series of 5-10 questions, then break each question and answer down into a series of podcasts to use sequentially.
  • Using Affiliate Programs – Do you have products of your own for sale online? If so, set up an affiliate program and spend some time each week recruiting new affiliates and joint venture partners to promote your products. Set up ‘affiliate funnels’ – automatic e-courses that go to the prospects your affiliates refer. The e-course should deliver strong content while pre-selling your product and be designed to lead the prospect to buy your product – and hopefully more than one. Be careful not to use affiliate links in your e-course, as you don’t want to overwrite the cookies for the referring affiliate. The better the e-course converts prospects to buyers the greater the affiliate commissions you’ll be paying out, and the harder your affiliates will be working to drive traffic to your squeeze page, thus making you more money and building your list that much faster.

These are the 7 most popular ways to drive traffic and build your lists, and you should be using and refining all seven on an ongoing basis to build your traffic, your lists and your branding all at once. The results mean more profits for you and an ever-expanding online business that can help you achieve your dream lifestyle!

About The Author…

Internet Marketing Mentor & Speaker Doug Champigny

 

Doug Champigny is a world-famous Internet marketing coach, mentor, speaker and the creator of the PowerStart Marketing 4-week Internet Marketing Crash Course. To learn more about Doug or to book him to speak at your next event, contact him through his blog at http://DougChampigny.com.

 

 

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How To Succeed In Internet Marketing By Mastering Just Two Major Skills

©2010 Doug Champigny, http://dougchampigny.com All Rights Reserved.

How difficult is it to make money online with your own work-at-home Internet marketing or affiliate marketing business? While no one will dispute it takes time, money and laser-like focused action, the plethora of tools, strategies and advice being passed around the Internet makes that a very hard question for newer marketers to answer when they first start to research the possibilities.

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In truth, most successful online business owners can attribute the bulk of their success to two skills – building mailing lists and driving targeted traffic. Almost everything else you see is either refinements of one of these skills or tools to use to further one, or usually both, of these vital skills.

And this is true whether the person is competing directly in the Internet marketing field, the niche marketing areas or working strictly as an affiliate marketer promoting other people’s products. In fact they’re especially important in affiliate marketing, since the products, salespages and much of the promotional materials have already been provided by the merchant.

It’s important to recognize the symbiotic nature of this pair of activities too – you have to drive targeted traffic to your mailing lists’ opt-in forms, and your resultant list is often the fastest way to drive targeted traffic to your sites, blogs, salespages and affiliate links.

Set your pages with those opt-in forms, called ’squeeze pages’, up first, writing or buying a small report or video to use as an incentive to get people to join your list. Once those are in place, start driving targeted traffic to those pages via every means available – blog posts, podcasts, videos, Web 2.0 sites like WikiDot, Google knol, Squidoo and HubPages, submitting articles to the biggest directories, offering guest posts to blogs within your niche, blog commenting, social sites like Twitter and FaceBook and the whole realm of available promotional methods.

This trickle of traffic, if promoted correctly, will build to a stream, then to a torrent of signups for you, getting your list started. Once it’s around 1,000 or more subscribers, start doing some e-zine swaps (also called ad swaps) with other marketers within the niche. Put simply, you send out to your list offering them the other person’s enticement while they do the same for you.

Done right, and done consistently, this process will build both of these skills quickly, giving you control of the two biggest weapons in your Internet marketing arsenal – list-building and traffic generation. Once you have a firm handle on both, then you can consider everything else. But stay focused on just those two til you master them and you’ll be well on your way to your own successful Internet marketing business!

About The Author…

Internet Marketing Mentor and Speaker Doug Champigny

Doug Champigny is a world-famous Internet marketing coach, mentor & speaker and the creator of the PowerStart Marketing 4-week Internet Marketing Crash Course. To learn more about Doug or to book him to speak at your next event, contact him through his blog at http://DougChampigny.com.

 

 

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Internet Marketing 4-Week Crash Course From PowerStart Marketing

© Doug Champigny, http://dougchampigny.com. All Rights Reserved.

Internet marketing is a great industry to be in – you have your own work-at-home business, you set your own schedule, plan your own promotions and make a really great income!

Well, that’s true if you successful at it, at least… ;-)

But most people dreaming about getting into the business don’t get to that point. For them, it’s a nasty struggle against unfamiliar terms and technology, conflicting advice from all different sources and a lack of visible results to keep them motivated. They buy resource after resource, pay for program after program, following promises that they can ‘get rich quick’ on the Internet… All of which leads them to give up on their dream of an online business, feeling used and abused and wondering if it’s all really a scam.

The truth is three-fold… One, most people aren’t geared to stay focused for long periods of time and don’t have the motivation to put in the time it takes to succeed when they’re still employed full-time outside the house. Two, most of us, myself included, need to see some sort of progress from our efforts or our motivation is on a downhill slope until eventually we abandon the current project.

Third, and possibly most important, there are a number of different paths to success in Internet marketing and listening to too many people just confuses the road ahead. Even when you weed out the copycat marketers and find those who are truly successful, you’ll find we all do things slightly differently.

The good news is that there’s a fairly simple solution for most people to start an online business – find a truly successful mentor and follow their advice exactly until you’ve reached a level of proficiency yourself. Once that lofty goal has been reached you’ll be able to chart your own path from there – you won’t get everything right, but with practice you should get more right than wrong and be on your way.

Introducing The PowerStart 2010 Internet Marketing Crash Course!

And it’s towards that end that I introduce my latest venture – PowerStart Marketing and the 4-Week Internet Marketing PowerStart course. You read that right – it’s a FOUR WEEK crash course in setting up your online business from scratch! No more wasting time, no more months of trying and failing to see any progress…

The format is an easy one – four weekly teleseminars where I’ll discuss what’s ahead for that week and field all your questions. Then I’ll give you a series of tasks to do that week – and I’ll include complete step-by-step videos to show you exactly how to do them! Yes, you’ll have to put in the time and effort to keep up, but you’ll know exactly what you need to do and how to do it.

And talk about moving forward and seeing visible results! The first week you’ll install your blog, configure it with the best plugins and hook it up to some of the Web 2.0 sites – then you’ll set up our autoresponders to handle both e-courses and an e-zine. Week Two you’ll get your first products online using MRR and PLR resources and hook them up to PayPal so you can take payments, Week three you’ll learn how to use articles, podcasts and videos to further your cause by driving in traffic, and in Week Four you’ll learn how to choose the right affiliate programs and then promote them successfully.

After the four weeks – just one short month – you can have your own online business started and running, have products online to sell, can be building your lists and starting to bring traffic to your site. Even more importantly, you’ll know how to do each part yourself, and how to repeat it whenever you like to attack a new market – or just use the skills to keep building the one operation – the choice is yours!

The first course starts Monday, Feb 1st and runs for four weeks – sign up for the PowerStart 2010 4-Week Internet Marketing Course now and have YOUR business online and on track by March 1st!

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