Start Internet Marketing Now To Protect Your Future!
Start Internet Marketing Now To Protect Your Future!
©2010 Doug Champigny, http://dougchampigny.com
All Rights Reserved Worldwide.
Internet marketing has established itself as a viable profession, with tens or hundreds of thousands of people using Internet marketing as a source of full-time or part-time income. Now there is a new use that affects millions more people, especially in North America – using Internet marketing to protect your (and your family’s) future.
There is an old Chinese curse that goes ‘May you live in interesting times’. And these are interesting times indeed. According to the Economist magazine, “The jobless recovery, long prophesied, is here”. The article goes on to point out that the US is still losing over 1,000 jobs per week, in spite of the economic indicators showing the recession ended over a year ago.
The truth is, huge wage gains achieved by the unions in the 1970′s raised the standard of living measurably in North America, but also priced labour much higher than in much of the world. Add in the far-right government policies and the unbridled greed of the big international corporations, and you have a situation where as many jobs have been outsourced overseas as possible. This gives big business a lower cost per unit while still using the richer North American markets as their sales base.
And to prop up the failing economy during the near-term, governments have extended the period of unemployment benefits in the U.S. to 99 weeks, adding to the deficit and the need for additional future taxes. But where are the savings from this outsourcing? If much of Corporate America is now producing their goods at 1/3 the cost, why are we seeing no reduction in over-the-counter prices? If they’re seeing the return to profitability that’s widely reported, why are they still continuing to shed jobs at such an alarming rate?
And just where does the tipping point come? How many more job reductions before there aren’t enough wage earners to support the market any longer? How many people on unemployment benefits before government systems collapse under the weight of them? How much more taxation can individuals absorb before it puts the average working family below the poverty line in net income terms?
Yet another crisis is facing North America as well… The bulk of the Baby Boomers – the biggest, richest demographic group in world history – were born in the years 1945 – 1950. With 65 being the common retirement age in Canada & the U.S., that means these next 5 years should see a record number of retirements – and for the majority of these people, that means the transition from being net payers to net payees, vis-a-vis their government. Instead of ‘donating’ a big chunk of their employment earnings to government coffers each pay period, they’ll now be collecting pensions each month.
How do governments deal with this additional reduction in tax revenue and increase in payouts, especially when the U.S. federal deficit is already over 1.3 TRILLION dollars? The writing is already on the wall – the only options seem to be either defaulting on the debt and declaring bankruptcy federally, or printing so much extra money and increasing money supply sufficient to maintain the interest payments – a move that would most likely result in a return to double-digit inflation for years to come in North America.
In either scenario, government social programs would face major cutbacks, there would be no funds for job creation incentives, and the standard of living would erode much more quickly in North America. Already the average family’s true net income, adjusted for inflation, has been dropping since the 1980′s – how much further can it drop before true poverty overtakes many areas?
The days when we can expect governments to protect our interests are long gone – the Canadian answer to an economic situation that has many small businesses unable to pay their full taxes has been to hire additional tax collectors to harass them rather than use those same funds to improve the economic climate. Yet they continue to grant millions to large corporations, defined as those companies with 500 or more employees. On the surface that seems logical, until you realize those corporations represent about 1/2 of 1% of businesses in Canada. By comparison, recent reports show that companies with no employees – sole proprietorships, mom-and-pop operations, home businesses, etc – now make up 53% of businesses in Canada. Funny that that large a group would be ignored in budget after budget, both federally and provincially. Or maybe not so funny, eh?
For those readers more versed in economic matters, consider Ontario, Canada’s move to a harmonized sales tax this summer. Big media reported it will benefit big business since they only have to collect and track one tax instead of two, but that it will cost the average family an estimated $1,750 a year in additional taxes. Assuming a 30% tax bracket, that means an additional $2,500 a year in gross earnings gone to taxes – another $50 a week out of your pocket. How deep ARE your pockets? How much more can you donate before your standard of living is affected?
Much similar is the situation in many European Economic Community countries, though mostly to a lesser extent. But the U.K., Spain and Greece are starting to feel the pain, with many others a short distance behind them. While Australia seems to have a lot of right answers, such as keeping their dollar around 80¢ US to promote trade, they’ve just elected a minority government – and minority governments usually do more to maintain power than to correct any economic misfortunes they foresee. Hopefully the current crew will be the exception, but only time will tell.
But before I begin to sound like Chicken Little and his ‘The Sky Is Falling’ routine, to paraphrase The Bard ‘I come not to bury governments and large corporations, but to…’ No, I can’t praise them either – but I do have a suggestion to help you fend off the effects of same, be they intentionally or inadvertently stealing your future…
If you’re currently gainfully employed full-time, use this time to begin building an online business so that over time you can balance the erosion of your buying power and prevent (or at least minimize) any degradation in your family’s standard of living. If you’re a full-time student at college or university, learn to make money online and aim to graduate debt-free. Massive student loans mean you MUST earn a certain amount to pay them back, and that level of income in an entry position is becoming scarcer and scarcer. Don’t mortgage your future any more than necessary – you’ll spend your whole life playing catch-up otherwise.
And should the worst-case scenario materialize and North America face economic collapse or even war, an Internet business is one of the few you can continue to operate smoothly from anywhere else in the world…
I’m just sayin’, ya know? 
I’d love to hear your views on the subject through the comment section below – just be sure to use your real name, as comments with keywords in the author’s field or links in the comment area are automatically deleted. So tell me – what do you see as the coming issues for the North American and European standard of living, and what are YOU doing to protect your family’s economic future and THEIR standard of living?
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Having gone from newspaper advertising manager to founding and operating 2 full-service advertising agencies, Doug Champigny had already mastered the world of offline marketing before turning his attention to online marketing full-time. Now, over a decade later, marketing mentor and speaker Doug Champigny is a world-famous marketer with a major online presence who often appears live onstage at marketing seminars, conferences, conventions and workshops around North America. With more than 35 years of online and offline advertising and marketing experience, Doug Champigny is uniquely qualified to teach you how to succeed in online marketing through his Internet Marketing Coaching and his Affiliate Marketing Coaching programs. Give your online marketing the PowerStart it needs today – enroll now!
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