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Don’t blame the search engines if their updates kill the traffic to your websites and blogs. It’s not their job to get you traffic to your web business – their job is to service their users in whatever way they feel does the job best. Blaming them is a real rookie move, much like blaming gas stations if you let your gas tank run dry.

So what does it take to get more web traffic, and keep your existing levels fairly stable online as time goes on? I know what works for me, and has since the mid 1990′s… But before I start into that, if you’re not already familiar with Teri & me and our network of sites and blogs, here’s a peek at the stats for just this blog alone over the last year:

Web Traffic Stats For DougChampigny.com

As you can see, roughly 1,000 people stop by here each day, spawning just over a million page-views in the last year. Not huge numbers, but sufficient for my purposes while keeping support and response issues manageable. Also, remember this is one of dozens of sites we own and operate along with about 2 dozen blogs. This is probably our most popular web property, with the others ranging from a few visitors a day to hundreds a day depending on the niche and topic.

Not to put too fine a point on it, this site isn’t typical – it’s our best in terms of traffic. So think instead of our top 10 sites, which include 6 Internet marketing & affiliate marketing sites and 4 niche sites. Those 10 had 1,423,653 visits in the past 12 months for 4,051,837 page views. Again not huge numbers, but somewhat above average sites & blogs online. One enlightening statistic is that our static websites outnumber our blogs, but all 10 of our top traffic-generating properties are blogs. (If you’re not using blogs to get more traffic which you then redirect to your salespages and squeeze pages, you might want to re-read that last sentence again.)

Teri & I started online full-time in 1996-1997, initially building websites for corporations and handling their ongoing SEO needs. By 2004 we had fired our clients to focus just on building our own business, and have never looked back. But we have evolved our traffic strategies from the days of only optimizing for Alta Vista to today’s online environment, probably making most of the possible mistakes along the way. ;-)

Our current strategies are working well for us, and hopefully can help you get more traffic without causing you any grief when the search engines change their ranking criteria. In no particular order, here’s some of the pillars of our traffic strategies…

1) We don’t write for SEO or search engines – we write to help our readers.

Every post you put on your site should have, as it’s main objective, helpful, informative information that’s of particular use to your target audience. That doesn’t mean every post should be a ‘pillar’ post devoid of links – often linking to a product can be the solution to your readers’ current needs. The majority of your posts do need to make you money, whether from your own sales, affiliate sales, by getting people to opt in to your mailing list or simply by furthering your branding and reputation as an expert in their field of interest. But if you’re not helping your readers along their path, you’ll be missing most of the return traffic that’s so valuable to you.

2) We don’t ignore SEO or search engines…

By the same token, it would be foolish of us to totally ignore the value of search engine traffic. We stay aware of whatever information is available about how sites are ranked, and try not to run afoul of those rules. Yes, we use keywords in our titles and content, especially when writing articles to submit to the directories. We avoid keyword stuffing, any other form of over-optimization of our sites or posts, and moderate all comments others leave on our blogs.

But that is all in how the information is presented – it has nothing to do with what is presented. Notice that every one of those points can be applied to fantasticly-actionable content or total drivel. Staying within the limits suggested by the search engines does NOT need to involve posting garbage, or even hard-to-read content. As stated above, write to help your audience.

3) We don’t buy any traffic – we use strictly the free sources that abound online.

There’s no need to buy links to your site, participate in blackhat linking exchanges or link farms – there are plenty of legitimate, effective free traffic generation methods online, as our stats clearly indicate.

There are dangers inherent in relying on paid traffic sources as well. First and most obvious, should the source go out of business you suddenly are left without traffic. Second, you may not always know the methods they’re using to attract that traffic or how targeted that traffic is. The visitors you receive may not even speak the language your site is written in – in most cases all you’re guaranteed upon purchase is a set number of visitors. And if you’re lured in by a ‘traffic-scammer’ those numbers may not even be human visitors, but just generated by software calling your pages in repeatedly on autopilot.

4) We don’t rely heavily on any one source of traffic.

As I’ve already pointed out, there are any number of legitimate free sources of targeted traffic online. Just as ignoring the search engines is foolhardy, so is relying just on them – obviously that leaves your entire online business at the mercy of the algorythm changes.

Just some of the various methods we’ve used to attract targeted traffic are search engine optimization, blogging & pinging, article marketing, podcasts, video marketing, teleseminars, webinars, banner exchanges, e-mail marketing, joint ventures, social media marketing, giving away reports, branding software, e-books & reports, our affiliate program, radio interviews, press releases, public speaking, consulting and mentoring, etc.

It’s a pretty safe bet that if you’ve done all of the above, even in minor fashion, you’re already seeing a good level of targeted traffic that’s fairly well insulated from external fluctuations. If that’s not the case, time to get back in harness and pick up on the areas you’ve neglected.

Your first reaction is probably that you don’t have the time for all that. The truth is, without sufficient targeted traffic you’re already wasting wasting whatever time you ARE spending on your online business. But you also don’t need to master each or any of these methods – just be using a combination of most of them. Based on a 5-day work week there are about 20 ‘working’ days each month – allot 2 or 3 days to each method and build your resources empirically!

5) Use blog commenting responsibly…

Blog commenting could easily have been added to the 18 other free targeted traffic sources listed above, but I wanted to discuss it separately since it’s the one method I see done wrong most often. If you are using automated software for your blog commenting, stop right now. First, most of your comments will be deleted from moderated blogs, since they don’t refer specifically to that blog post. (And using fields to include the name of the post doesn’t help – it’s one of the first indicators that yours is comment spam.)

And if the comments aren’t moderated on the blog, yes yours will publish – right up there with all the porn & drug comments & links that make that blog a ‘bad neighbourhood’. Just what traffic & reputation to you expect from being lumped in with them by both visitors and search engines?

Yes, I use blog commenting both for direct traffic and backlinks. But I don’t go looking for blogs to comment on, but rather will leave a comment from time to time on blogs and posts I’m reading already. If I have useful, helpful information to add on the same subject, or to congratulate a writer on a particularly insightful post. I may only leave 3 or 4 blog comments a month, if that, but each helps the blog itself and puts my link in from of a tightly-targeted audience. And the link from that site, and that post, also helps the search engines accurately refine what my site is all about.

One further tip – look at the existing comments on the blog to see what the blogger allows for identifying yourself. Take this blog for example – each comment comes with ‘do-follow’ links from the name & the CommentLuv section… But if the commenter uses a keyword in place of their name, puts a link within their comment or links to a redirect link or a bad site, the comment gets trashed without ever seeing the light of day on this site. So look to see what is being done already on the blog and, if you see unmoderated comments full of links, don’t waste your time adding your words of wisdom.

By now I’m sure you’ve gotten the picture… Use a number of the various ways to get more traffic, keep it to targeted traffic sources, and don’t rely heavily on any one method or source of your traffic. Targeted traffic is your online marketing business’ lifeblood, too vital and important to take for granted!

In closing, let me address two criticisms before they arise… Past experience has shown me two thoughts that will occur to some people – “That’s easy for him to say, he’s already a world-famous marketer who is firmly established online” and “He built his following back when it was a lot easier – like to see him try it now instead of relying on his existing traffic flow…”. Both are valid comments, and a few big-name marketers come to my own mind when I think of either of those remarks.

So in case you’re following that same train of thought, here’s your derailer – we entered the health and fitness niche, one of the most overcrowded niches online, in September last year when we launched our Flirting With Fitness website. Social media presence for it is small, about 1,000 followers at each of Pinterest & Twitter, maybe 50 at Google+ and 15-20 fans on Facebook, and we have yet to get started with our article marketing, podcasting or videos. So all promotion is a collection of most of the methods discussed above, each done to a small degree so far. And the results during the first 8 months or so?

FlirtingWithFitness.com webstats summary

There you have it – current results from a brand new site in a niche we were virtually unknown in online. Now you know the methods, and you know they work – put in the effort, stay focused and enjoy your new targeted traffic levels!

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The Big Internet Marketing Lie – Have you spotted it yet? If you’ve been active online in Internet or affiliate marketing, marketing offline businesses online or even just following the work-at-home & home-based businesses scene, the proof of it is in your Inbox right now…

If you know me, you know that I love marketing in all it’s forms – online marketing, offline marketing, direct mail marketing, advertising – the works! And it’s a good thing, since I’ve been doing it in one or another form for about 40 years now! ;-) It’s always been natural to me – I was even exempted in the ‘Theory of Marketing’ in college because of my experience & knowledge of the subject way back then in the pre-WWW world. From newspaper routes at age 9 to hiring other kids for my snow-shovelling business at 12 – I was first Advertising Manager of a weekly newspaper by 19 years old!

I’m not saying that to brag (well – maybe a bit… I AM a Type-A+ personality! LOL), but because all that empirical marketing knowledge makes it easy for me to spot the trends & tactics, techniques and methodologies being used in various industries vis-a-vis their marketing campaigns. Which is why I spotted the ‘Big Internet Marketing Lie’ & chuckle at how easy it is to debunk.

The ‘Big Lie’ isn’t that you can make money – even huge money – from online marketing… I’ve driven 7 figures in sales online and made a damn good living at it and intend to keep doing so for as long as I keep enjoying it. It has let Teri and me visit the Grand Canyon, the Florida Everglades, spend time in South Beach, Daytona Beach, Myrtle Beach, Virginia Beach, travel Route 66, etc… We have dozens of friends who make just as much with Internet marketing and know a handful who have made a helluva lot more than we have! So that’s not the lie…

To spot it, you just have to look back over the e-zines you’ve received the last few weeks or months. The ones with messages like ‘E-mail marketing is DEAD – you should be blogging!’, ‘E-mail marketing doesn’t work – you need Social Media!’ or ‘E-zines don’t work anymore – you need this new tool!’.

What’s so funny about the ‘Big Lie’ is how they’re getting these messages to you – THROUGH THEIR E-ZINE!!! These people are telling you that what they do to make their living doesn’t work – but if that were true, why would they still be using it??? Simple – e-mail marketing works when it’s done right, with a targeted list of double-opt-in subscribers.

I don’t wear rose-colored glasses – I’m the first to admit that it’s not as easy as it was 4 or 5 years ago. It’s much harder to build valuable opt-in lists, and the current economic conditions prevent those who aren’t making money from their Internet marketing efforts yet to spend as much as newbies used to in their quest for the best ideas, products, services and training. But walk down any commercial-area street or through any mall and see how offline retail is doing – all those empty stores are testaments to the price we’re paying for the foolish notion of ‘Free Trade’. (Don’t get me started… LOL)

What isn’t funny is the huge volume of newbie Internet marketers who don’t see the Lie, who believe these jerks and as a result are jumping from methodology to methodology without ever building a secure foundation to base their online businesses on.

I hadn’t really seen how prevalent this was until I notified our online family (our lists and social media audiences) about the big Ultimate Social Media Giveaway being hosted later this month by Stephanie Mulac, Kerry Russell & Paul Teague. Because I track my links for events like this, I know that 447 people have clicked through to check out the giveaway through our link. Yet out of those 447, only 11 people decided to participate in this free list-building opportunity!

That’s less than 2 1/2%… 97.5% Decided they didn’t want marketers like Willie Crawford, JT Martin, Mike Merz, Phil Basten, Micheal Savoie, Larry Dotson and Teri & me to help them build their lists. In all, as I write this 194 gifts are already uploaded, even though the event is still almost 2 weeks away. And hundreds more have signed up as contributors but not loaded up their gifts yet.

Past history shows us though that a lot of those who’ve signed up WON”T follow through – either they won’t get their gift in or they will, but then not promote. No worries – there gift will be dropped from the listings if they don’t promote. Those who are serious WILL promote it though, most rather heavily – that’s how the system is set up. The more people they drive into the event, the closer to page 1 their gift shows up. And the more people they drive in, the greater the chance you’ll snag some of these opt-ins for your gift too!

If you don’t have a list yet, or just have a small one, you wion’t get as many signups as the big dogs at the front of the pack do – so what? You can promote the site using your blog, social media, etc, etc, and get a good start – after all, every new signup is another potential person for you to help, another potential JV partner or affiliate, and may add to your online income as time progresses. Yes, you’re starting off small – but so did every one of the Internet marketing big dogs I mentioned above; we’ve just been at it longer than you.

So really the question is are you going to take your list-building seriously and start building a stable online business with the help of some of Internet marketing’s biggest names, or are you going to buy into the ‘Big Internet Marketing Lie’ and ignore building opt-in lists in future?

If you choose the former, take the first step and get signed up to start building opt-in lists today – you still have two weeks to create or buy a product to use in the giveaway.

If you choose the latter, well, don’t worry – those who sold you the Big Lie will sell you lots more, since you’ll be in this same situation a year or two down the road.

Harsh, but true. The online marketing landscape is already strewn with the corpses of those who spent a fortune but never built opt-in lists – don’t let your marketing flesh rot there with theirs. And when the next joker tells you in his e-mail that e-mail doesn’t work, remember the great Kid Rock line ‘I may have been born at night, but not LAST night, baby!’

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Internet Marketing 2012: Get Back To Sales Funnel Basics!
©2012 Doug Champigny http://dougchampigny.com
All Rights Reserved Worldwide.

As mentioned in the last few posts here, Internet marketing continues to evolve, and a lot of the tools and resources being released right now focus on small areas of improvement for Internet marketing 2012. This can be really confusing & even misleading for those looking to start an online business, since very little is being said about setting up the sales funnels that make for long-term stability for your online businesses.

Contrary to what those selling certain tools will tell you, basics like an opt-in mailing list and your own affiliate program are crucial, for these are your ongoing sources of qualified leads to put your offers in front of. It’s easy enough to automate a lot of the back end once they’ve signed on to receive info from you – it’s getting them into your funnel that requires your ongoing focus.

If you followed the hosting suggestion and signed on at Hosting4Marketers.com then you have the tools you need already – hosting for your blogs, salespages and squeeze pages, unlimited pro autoresponders and your own affiliate program. If you have signed on there and haven’t yet seen the advantages to having all 3 services tied together in one system, take a look under the ‘Add A New Digital Product’ tab and look at the options, from automatically adding your buyers to any list and removing them from another to the products instantly showing up in your affiliate program for your affiliates to promote. A real time-saver for pros and the simplest setup for newbies, as opposed to having to jump through hoops on three different sites to get it all set up every time you add a product for sale or want to start a new opt-in list!

If you’re new to online sales funnels, the standard setup is a) A squeeze page offering a free download for those who opt in to your list; b) a confirmation page that explains they must click the link in the e-mail sent automatically to them, followed by an upgrade or other offer; c) The download page for the gift, which again presents another offer as well. From that point d) is invoked – your e-zine or e-course followup, a series of instructional & educational e-mails that also contain links to further products and/or services. This can be a pre-loaded series of e-mails or simply your daily or weekly e-zine written live and sent to all subscribers.

When combined with a few links within the free report, audio or e-book, your funnel now has 5 different ways to make money, while still providing good, solid information to your readers. If the free information in your gift and your e-mails is truly helpful, your audience is much more likely to take your advice and check out the other resources you recommend, making them much more likely to purchase products and services from you or through your links in the case of affiliate offers.

Your funnel will be effective just as it is for as long as your gift remains relevant – all you need to do in that area is review the material in your gift & the offers in your follow-up and replace any portion that becomes outdated. Your Internet marketing funnel is now complete, and it’s time to start setting up ongoing traffic sources to attract prospects to it and get your affiliates promoting it as well. Once those are in place you start setting up your next funnel, knowing this one can continue to earn for you as you prepare the next one to add to that revenue stream.

In the next post in this series we’ll take a look at some of the ongoing traffic sources you can set up to keep traffic heading into your online sales funnel to maximize your Internet marketing in 2012 – I’ll see you then!

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Internet Marketing 2012: Can We Fix What Went Wrong In 2011?

©2012 Doug Champigny, http://dougchampigny.com
All Rights Reserved Worldwide.

Internet marketing changes every year as the industry continues to evolve. As with any industry, not all change is for the better, and not every year is a banner year.

Spanish-born philosopher George Santayana wrote, in The Life Of Reason, “Those who cannot remember the past are condemned to repeat it.” So in order to avoid making the same Internet marketing mistakes in 2012, let’s take a look at what changed, why it changed, and what we can do to try and avoid making those same errors this year…

2011 Internet Marketing Mistake #1

First up are the products being promoted by most marketers. Don’t misunderstand – these are valid, helpful products that are valuable in your online marketing toolbox. Items like blog plugins, Facebook templates, etc., are great tweaking tools for those who already have their sites, blogs, e-zines, SEO and social media profiles rocking – but how much do they help those who aren’t already successful online?

In looking back over our operations in 2011, a trend emerged on which of our products sold best, and which of our older products continued to sell well with little or no recent promotion. Of our existing products, items like the PLR Tutorial Videos, Advanced Marketing On Twitter and the Article Site Power Kit software continued to attract new users, while the Adsense Alive Pro bundle, Zero Down and A Product A Day (Two of the e-books I authored in 2011) are stellar performers created last year. Likewise all the various ‘instant e-zines’ with PLR resale on our Opt-In List Building site.

Looking over that list I find some common features:

* Each is complete in and of itself – you don’t need to buy anything else to make use of the product or info;

* Each is a ‘start-to-finish’ product or guide, equally beneficial to newbies or online pros; and

* Each covers one major part of your Internet marketing activities, not just how to improve on one small part of an activity.

So while we will still show you the best in the emerging tools this year for polishing existing operations, we’ll also continue to bring out new training, resources and products that help those just getting started or looking to enter new niches, etc, to help more people with their 2012 Internet marketing efforts. We won’t abandon those just getting started with an online business, nor will we ignore those who have been with us for years and have their biz online and rocking. In fact, take a moment to comment below and let us know what types of resources would help YOU the most this year at YOUR current level of operations online…

2011 Internet Marketing Mistake #2

The 2nd major Internet marketing issue has actually been building for a few years now, but really hit hard in 2011. The issue, in simple terms, is what information is sent out in e-zines and e-courses and the subject lines many marketers are using.

A few years back, marketers used to send helpful e-mails that taught readers the basics and some of the more advanced Internet marketing techniques and tactics. Then ISPs started filtering your e-mail before you even see it, and sending most solid information into cyberspace, never to be seen again, or directly into your junk folder. And as it got harder to get e-mails read, everything changed.

Looking through my incoming mail (I get about 1,000 e-mails in my Inbox each day and another 1,000 into my junk folder) there seems to be no rhyme or reason to their filtering. Newsletters I’ve received for 8 or 10 years sometimes go into the junk folder, while spam and phishing e-mails often come through unmolested. And then there’s the ones that simply never arrive, having been diverted somewhere along the line.

Most marketers, as a result, now send as short an e-mail as they can, just enough to include a link. Now sometimes that’s all that’s needed – a new PLR offer from Aurelius Tjin, Edmund Loh, Peggy Baron, Liz Tomey or Rosie Cottis, new graphics from Max Rylski, or anything from Joel Osborne, Mike Paetzold, Gina Gaudio-Graves, Jeff Dedrick, Marlon Sanders, etc, – any of those you want to check out to see if it’s applicable to your operation and snap up if it is. And anything I create, of course, because… Well, you already know why! ;-)

But there’s still a lot of other information you need, even if it’s just to tell you how to use a product, why you should grab it, and what audience it’s best for. But if it doesn’t get by the filters, there’s no use even writing it – so what’s the answer? Marlon Sanders has one approach, using a PDF for some of the info he wants you to see, and sends the link so you can download his MMM reports each time he issues a new one. In my case I like to post it on the blog for our online family to read, and so that others who stumble across this blog can find it too. I fell behind on that in the latter part of 2011 because of the time & effort I put into our new Flirting With Fitness website, but starting with this post I’ll be publishing a lot more here in 2012, so be sure to bookmark this blog and check it regularly.

When I mention our ‘online family’, I’m referring to the tens of thousands of people around the world who receive our e-zines. That’s the way I recommend you think of your readers – as family. It’ll stop you from using all of the misleading subject lines so many ‘marketers’ have started using – ‘reply required’, ‘your commissions are waiting’, ‘you made a sale!’ or ‘Your pending commissions’ when neither is true, and worst of all, ‘personal’ when it isn’t. In fact, that last one has caused at least 20 marketers to lose me as a subscriber in 2011!

If you think of your audience as your extended family, you won’t lie to them, intentionally mislead them or try to push junk on them. You’ll honestly try to help them by getting them the info they need, and point them to the tools and resources that truly will help them in their drive to make money online. Using the ‘tricks’ outlined in the last paragraph will probably get more people to open your e-mails – but do you really expect to sell to people when they realize you’ve tricked them? And if you think your subscribers are too dumb to know you tried to trick them, turn off the computer & go look for a job on Wall Street – you’re going to crash & burn online, where trust and reputation are paramount.

2011 Internet Marketing Mistake #3

This one’s a biggie, but it’s not confined to online businesses – it’s prevalent throughout the Western world, both online and offline. As the economy tightened and people got used to cheap goods from China, many started wanting to get everything cheaply. Many marketers responded by dropping prices – for example, selling $27 e-books and $47 software for $9.95 just to get some sales. Might seem like no big deal, except…

Before long, these same marketers realized they weren’t selling anything for sustainable prices, so they dropped the value of the new products they create. After all, if you’ll only pay 1/3 the price, they can only afford to put in 1/3 the time creating it. So more and more the products I’ve looked through in the last year only cover part of their topic, or are just teasers with $9.95 worth of information, but styled to get you to buy more expensive products to make it all work. You can’t legitimately complain if you’re only spending $9.95 and getting $9.95 in value – except their salespages make it sound like it’s really worth $197 but you can have it for ten bucks because you’re so special… ;-)

You can burn through products like these til you’ve spent thousands and still have no idea how to put it all together, eventually leaving the online business world convinced it’s all a scam – many have. Or you can start choosing your resources & tools wisely, based on value as opposed to sticker price.

If you look at the products I mentioned in #1, you’ll see the prices range and our best sellers are $47, not $9.95. Why? Because they solve a need in and of themselves, and cover the topics thoroughly enough to let a rank newbie follow along and use the info fully while still having enough advanced information to benefit those already successful in Internet marketing, affiliate marketing or other online marketing activities. None covers the whole range of online marketing, and no product ever will – by the time you finished creating such a massive tome the technology and tools would have changed enough to render half the info obsolete. But you CAN, and should, be creating products that help over the whole range of one topic – don’t leave your customers unable to put your information into immediate action.

Now don’t get me wrong – if you want to create just an SEO blog plugin that’s fine… Just price as it as only a small part of the solution and don’t pretend on your salespage that it covers all of your customers’ SEO needs. If you’re going to claim you cover all their SEO needs, be sure to also enlighten them above keyword density, anchor text, deep linking, keyword placement, pinging, sitemap creation & submission, backlinking, etc., and then charge a reasonable price based on the value of the information and the time it took to create the product.

You’re not doing your customers any favour by pricing your products too low – by the time they realize how great your products really are you’ll be broke and out of the biz, unable to help them any further. You’re also not helping them if you under-deliver on your promises – they bought the product based on what your salespage promised it would do for them, so be sure it does.

Here’s a pro tip to help you with that last point… When you see a need for a product you can create, START by writing the salespage. Make sure the features and benefits you list have enough power that you yourself would buy the product – THEN create a product that not only fulfills every promise, but overdelivers on those promises. That’s how you create both powerful products that truly help people AND build a strong following!

Now the good news… If you’ve read this far through all of this, you’re genuinely interested in doing what’s right online and being someone others look up to and turn to when they need help of advice in their quest for Internet marketing success. Unlike those who read a paragraph or two then click off to some other site or Facebook game, you’ve got what it takes to succeed online – patience, persistence and a genuine desire to make a living online by helping others improve their lifestyle too. Welcome to the online business world – we need more people like you in our beloved industry!

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Internet Marketing 2012: How Can You Start Internet Marketing In 2012 On A Small Budget?
©2011 Doug Champigny, http://dougchampigny.com
All Rights Reserved Worldwide.

Internet marketing has changed drastically since the start of the global recession – especially in the work-at-home and Internet marketing niches. So can you still start a new Internet marketing business in 2012, and especially can you start Internet marketing in 2012 on a small budget and prosper & grow without spending way too much?

Fortunately, my friend, the answer is a resounding ‘YES!’ :-) You need perseverence and patience, but if you follow these suggestions and put in the effort, you CAN start and run your new online business without breaking the bank.

Getting Set Up Online:

First up, you’ll need some webhosting… Your blog(s) will be the centerpiece of your traffic generation efforts AND your list-building activities; you’ll need space for your list-building squeeze pages and for your salespages and download pages.

Secondly, you’ll need professional autoresponders to connect those squeeze pages to, to build and track your opt-in lists, and for sending out your e-zines and e-courses.

And thirdly you’ll want your own affiliate program right from the start – after all, why struggle through that initial traffic generation and list-building alone, when you may be able to get established Internet marketers to help you sell your products and thereby build your lists right from the get-go? Top affiliates are always looking for good, high-quality & helpful info products to promote, and you’re not planning to sell garbage are you? ;-)

OK, so already you’re thinking that will break the bank right from Day 1, right? Not to worry – there’s one spot (and one spot only) where you can get your hosting, autoresponders and affiliate program, all integrated into one powerful but easy-to-use system for one low monthly payment – http://www.Hosting4Marketers.com.

Getting Quality Products To Sell Online:

Rather than throwing all of your eggs in one basket, the safest way to start Internet marketing in 2012 is to enter both IM and other niches right from the beginning. Until you see the market’s reaction you don’t know if your earliest successes and income will come from the mainstream or from one or more niches, so why not dip your toes into a few different areas and see which niches have the warmest waters for you? Your Hosting4Marketers.com account allows you a number of websites and an unlimited number of e-mail lists, so you’re already set there… Now you just need top products to sell online, products in a variety of niches as well as the Internet marketing field itself.

Sure, you can hunt around for months and spend a small fortune trying to find good e-books to offer from your sites, but we’re looking to keep you from spending a ton, right? Again, I can point you to a site that always has a great variety of new e-books, reports, etc, with resell rights, master resell rights and often with private label rights (PLR), all for one monthly payment – and you can download 30-50 a month in any mix of Internet marketing & various niches. In fact, of all the membership sites I belong to, http://www.resell-rights-fortunes.com adds more new products for me every month than any of the others, and has for a couple of years now.

Now, here’s a power tip for you… Since you’re probably fairly new to marketing online, as soon as ou join downoad the latest books on traffic generation, list-building, social media, etc – not only can you resell them, but reading through them will cut months, maybe even years, off your learning curve – all for no additional cost! In fact, before you even join, Socrates is giving you a video on how to sell on eBay, giving you yet another way to make money online!

So there you have it – a few bucks for domain names and those two sites, and you have everything you need to start Internet marketing in 2012 on a small budget. You can build and grow your online business using just those resources and social media, which is free. Learn from the products you’re selling, and work on fine-tuning your traffic generation and list-building – those are the two most important skills you’ll need throughout the years in your work-at-home efforts. Full-time or part-time, you’ll be set to build and grow right from the day you first take action.

Oh, and another important source of making money online is affiliate marketing – so you’ll be pleased to know that both of those sites have great affiliate programs for you once you’re inside… Both have consistently made me affiliate commissions every month for years, because they offer so much value for so little expenditure that people tend to stay for years, not the usual 3 months or so at most membership sites. So use them AND promote them to max out your potential online earnings, just as I have with my affiliate links to them throughout my various blogs.

Sorry if you thought it was more complicated than that, if you’d bought into the myth that you need to buy every shiny new object that pops up on the market. Once you’re making a profit each month you can expand your investment into PLR articles or submission services if you like, but at first stick to learning and doing these things yourself – the less you have to invest the sooner you could be back in the black and profitable every month. You’ve got your game plan and pointers to the resorces you need to start Internet marketing in 2012 on a small budget – now it’s up to YOU to take action and secure your online future!

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Is ‘Push-Button’ Internet Marketing Software Holding YOU Back?
© 2011 Doug Champigny, http://dougchampigny.com
All Rights Reserved Worldwide.

If you’ve been involved in Internet Marketing (or any online marketing) for any length of time, you’ve no doubt noticed that most marketers are forever looking for instant results, for ‘push-button solutions’ to their marketing tasks…

 

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It’s not that Internet marketers really expect to find a push-button software that will automate everything about their online marketing and make them online profits with no effort at all – in their heart of hearts they already know no such software exists, in spite of claims from some other marketers who just may be stretching the truth a bit… ;-)

But there IS a plethora of tools that automate various online marketing tasks – article spinners, article submitters, search engine submission software, backlink builders and so on. And there’s absolutely nothing wrong in using these tools – in fact, not automating as many of the online marketing tasks as you can is a major mistake on it’s own, since you aren’t optimizing your results for the time you have available for your Internet marketing or affiliate marketing activities.

So How Can Push-Button Software Hold Back Your Internet Marketing or Affiliate Marketing Efforts?

The problem doesn’t come from using push-button Internet marketing or affiliate marketing software – it comes from relying solely on such programs and tools. Yes, they should be part of your online marketing mix – but you have to use the time they save you to get that much more done, not so that you can be lazy and go watch a few more TV shows!

And that’s the rub – if you’re looking for automated marketing software tools so that you don’t need to put as much effort into your offline marketing, forget it…

You see, if you’re not the programmer who created the software, you’re only one of dozens, hundreds or even thousands of online marketers using it – meaning that your advantages are limited, and could possibly even be falling further and further behind people who do each step manually from scratch. Their efforts produce unique content, unique sites and unique networks of online promotion and backlinks, while yours follow the same pattern as everyone else using those same marketing tools you’re using.

The Solution To Your Instant Internet Marketing Dilemma…

There are two avenues of approach to fix these online marketing woes… The first is to customize the resources you’re using, or when applicable to customize the results.

Take for example, PLR articles… You already know most people who use them will leave them as is – so customize them or totally rewrite them before using them. Only then should you submit them, spin them, etc.

The second way is to do that much more with the tools and resources than other online marketers are likely to do. Instead of submitting your home page to 1,000 directories, submit it to 200. Then pick an important inner page, or an important blog post & submit that page to 200 sites – and just keep going with similar deep-linking until you’ve covered the 1,000 sites you can submit to.

Another way to out-do your competition is to use multimedia where they just use text… When you do a blog post, record an audio or video version to go with it. If they’re selling e-books, add audio e-book versions when reselling the product, or add bonuses to the package.

To sum it all up, don’t rely on push-button Internet marketing software, automated affiliate marketing tools and the like as your sole source of online marketing profits. Instead, be prepared to take maximum advantage of them by using them fully while going a few steps beyond – leave the other users in your dust as you push your online marketing strategies, and the profits they produce, through the roof!

Take a minute and comment below – let us all know what YOU do to go that extra mile in your Internet marketing, affiliate marketing or any other online marketing activities to make YOUR online presence unique – thanks!

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Perry ‘Mr. Video’ Lawrence Training On How To Shoot Pro Video For Your Online Marketing!

Date: Saturday, June 25, 2011 – 12-3 EST.
Format: Online Webinar

As you may know, Teri & I are both published pro photographers and I’m a pro glamour videographer. In fact, as far back as 2006 we put one of the first sites online with resources for using video online, plus I released my ‘Creating Your Own Videos‘ e-book a couple of years later.

I also created the Using PLR Videos training set and then last year did a webinar for you with the ‘King of Camtasia’ Lon Naylor – you can download the free recording of our Video Marketing Today here.

Pro Glamour Videographer Doug Champigny

Pro Glamour Videographer Doug Champigny

One thing I just haven’t had time to do, though, is put together a training package for you on how to properly shoot live video – the camera settings, lighting, shot composition, etc. Plus my video camera, the Canon GL2 3-CCD Digital Camcorder has 27 screens of menus and sets you back thousands, so there’s little chance it would relate to what most people would be using… ;-)

Fortunately this Saturday my friend Perry Lawrence, known as ‘Mr Video’ in the online marketing world, is hosting exactly that type of training – How To Shoot Live Video – and he’s letting you in for half his normal price! This will be 3 hours of intensive training, and he’s throwing in handouts, checklists, even a 20-minute bonus one-on-one phone consultation with you!

You already know you’ll have to go video eventually – whether for products, websites, squeeze pages or products. May as well know right from the start what it takes to do it right instead of spending your first few years producing lousy amateurish videos, right?

To be perfectly frank, if I were to train someone in all that Perry will cover I’d want ten times what he’s charging – and that would still be a great investment because of the potential returns from using video effectively in your online marketing mix. When you consider Teri & I have thousands of dollars tied up just in video backgrounds, stock footage and high-tech effects, you realize how little Perry’s actually asking to teach you so much about creating live marketing videos! Reserve your spot now.

Oh yes – and don’t forget to download your free recording of Video Marketing Today, too!

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ZERO DOWN:

How To Start Your Own Internet Marketing Business With No Money Down!

©2011 Doug Champigny. 56 pages, 30 illustrations.
Available at: http://www.c-be.com/WSO01/

Zero Down e-book by Doug Champigny

The definitive guide to starting an online business with no money down, that’s how I describe my new e-book. Published this week and immediately available as a download from the Warrior Forum, the first 50 copies were downloaded within 12 hours of it’s release yesterday – a sure sign of the need for this type of resource!

While many scams abound online, a true guide to starting a home business with no money is what a great many people come online to find, either to supplement their living, buy that second car or pay for a luxury vacation, or even to eventually do as Teri & I do and make their living entirely from their online business!

As world economies continue to struggle, governments are worried about propping up big businesses & banks – but who’s looking out for you and the other individuals caught in this fiscal mess? YOU didn’t cause it – so why should YOU be the one to suffer?

That’s the question that was in my mind as I started writing the Zero Down e-book, and when I finished the first draft I had a tight, 12-page report that explained exactly WHAT you need to do to start a home business with no money down. But as I read through it, I realized that while I had fully explained what to do, most people just getting started wouldn’t know HOW to do it… For too many people, the online technologies and terms would be too foreign for the report to help them.

So back to the keyboard I went…

I realized that for the people who needed the help most, those just coming into the Internet marketing industry for the first time, I had to not only tell them what to do, but to SHOW them as well… And what started as a 12-page report blossomed into a 56-page e-book with about 30 illustrations – screen captures of each step as I went through the steps they’d be taking to get their own home business started online.

And it wouldn’t have been fair to use marketing, advertising, public speaking, consulting or any other area I’m an expert in as my examples, because most people needing to start a home business aren’t yet experts in any particular field… So I start the book off with showing them how to evaluate a niche for profitability, ease of entry, availability of resources, etc.

From there the book goes on to show you each step once you’ve chosen your first niche – setting up your free site, where to get content for it, how to monetize your site and how to easily create your own unique content for your site – doing each step as I went and capturing the screens to make sure they saw exactly what to do.

Once the site was online it was time to start garnering an audience for it, so you’ll see how to get into the search engines quickly, sites that help multiply your efforts to build website traffic and then a variety of ways to get more targeted traffic to your new website…

Yes, there are faster ways to start making money online – IF you have deep pockets and are willing to spend the money to ramp up quickly once someone outlines the right tools, resources and sites to jumpstart your business. That’s the kind of information my consulting and mentoring students get, but that’s high-dollar – this guide is for those who need to start making money now WITHOUT having to invest much in it!

But because your new business, once established, can generate the revenue to build it faster, the final chapter of Zero Down is entitled ‘Moving Beyond Free’ and details some of the best services to use to grow your business that much faster. But as it says in the book, use money already being generated by your online endeavors – you can continue to build your biz without spending it until then!

To read more about the e-book and see the included salespage, take a look here – then get your own copy of Zero Down here.

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Why I’m Amazed By The New Killer Content Site & Resources For Internet Marketing
©2011 Doug Champigny DougChampigny.com – all rights reserved.

Killer Content is a new site that launches this week, and when we look back on 2011 I won’t be surprised if this turns out to be the most important online marketing launch of the year…

Think I’m kidding? Here’s the testimonial I’ve sent to millionaire marketer Socrates Socratous, who spent the last 18 months developing the site:

Having been online full-time for 15 years now, I’ve watched as only a few major new tools and resources have changed and evolved the online marketing world – PayPal, affiliate software, autoresponders, e-books, forums, giveaways, ClickBank, YouTube, Google, Blogger and WordPress Blogs. Each pioneered major advances in our industry and helped shape the processes and profits we enjoy today.

The new Killer Content site has the potential to join that lofty group in 2011…

For newbies, this new resource can enable them to build sites and bogs almost from day one. For experienced marketers it can let them expand their profit-producing online empire exponentially in short order. Affiliate marketers can now build blogs or sites with tightly-targeted content for any affiliate promotion – almost instantly. And marketers promoting offline businesses can build related sites by industry, locality, etc., to provide that many more backlinks and clickthroughs to their main site.

Since being granted beta access to the Killer Content system my enthusiasm for and opinion of the site’s potential has risen steadily to the point where I can now honestly say I think this may well be the most valuable new resource of 2011, one with the potential to set a whole new standard for usability and effectiveness within the IM world. To stress the point, this is the first site I’ve seen where I personally believe that ANYONE using the system effectively should be able to make 10 – 20 times their investment at a MINIMUM!

Doug Champigny,
Online marketing coach, mentor and speaker.
http://dougchampigny.com

While you’re used to me promoting only quality products and services, you’ve never seen me offer so strong a recommendation before. So what makes the Killer Content site so important, almost necessary, for anyone marketing anything online?

Let’s start with the articles… 150,000 PLR articles in 986 categories! Equally important, not only can you browse them by category, you can even search through them by keyword! Think about that for a moment – never mind the 150k articles at Killer Content, but just on your own machine right now. In all the PLR articles you have, how many are in each niche? How long would it take you to locate all the individual articles that promote any given keyword?

Now there’s no need to download hundreds or thousands of PLR articles and hope to remember where certain ones are – you just click through to Killer Content, hit the ‘Articles’ icon on your dashboard and find the articles you want right now, based on whichever keyword you want to target right now.

There’s a custom article spinner you can use there to selectively replace terms and phrases to ensure your articles are significantly unique, and even built-in copyscape integration so you can be sure… And a few moments later once you’ve chosen and processed your articles, you’re ready to use them…

• You can choose to use the Killer Content Auto-Blogging Software to upload them to your blog(s), all at once or over any given schedule you want;

• You can use the Killer Content E-Book Creator to turn the articles into a report or e-book to give away to build optin lists or sell to build your profits; or…

• You can download them and sell them as a PLR article pack on that niche!

And all of this is accomplished in under an hour with just a bit of practice or by following the instructions provided for each and every step within the site… Take two minutes right now and just think about what it would do for your Internet marketing, affiliate marketing or offline business marketing if on any given day you could create & populate a new blog, output a free report to build your lists and output a new e-book to sell, all on one tightly-targeted topic within your niche or within mainstream Internet marketing?

Now you can see the potential of using Killer Content resources within your own online marketing mix, right?

If you’re reading this before the Killer Content launch on May 26, 2011, click through to get on the pre-launch list and watch the video ‘7 Ways to Profit from PLR‘ as an added bonus for joining the pre-launch list. If you’re reading this after the launch date, hurry up and start catching up to those savvy marketers who are already using the amazing Killer Content!

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Website Traffic – How To Increase Web Traffic To Websites And Traffic To Blogs
© Doug Champigny. All Rights Reserved.

When trying to increase web traffic to websites, most website owners and bloggers focus too much on increasing web traffic from search engines and don’t spend enough time building web traffic using the myriad of other sources of free website and blog traffic.

Make no mistake, search engine optimization (SEO) is a very key element in successful traffic generation strategies, and proper SEO that leads to higher rankings on the search engine results pages (SERPs) can have a major impact on the volume of targeted traffic to websites – but it’s equally important to keep it in perspective. There are a great number of ways to drive targeted traffic to sites and blogs, and spending too much time on SEO tasks will prevent you from getting the most possible traffic to websites you’re promoting.

Your website promotion activities should include a lot of different ways to drive free traffic to websites, especially those promotional efforts that have proven to be successful long-term traffic generating strategies. Effective article marketing tops the list of long-term traffic generation techniques, since article submissions made 5 and 10 years ago still get exposure today, and many of those older articles have been consistently driving traffic to websites for years now. Time spent on article writing and submitting articles to a top article directory like EzineArticles will often rival, and can surpass, the effectiveness of spending the same amount of time on SEO activities when it comes to driving targeted traffic to websites.

Newer forms of e-marketing like social media marketing and social networking are also powerful ways to get more visitors to websites and blogs. Using the Twitter social network, the Facebook social network, etc… can be a major source of targeted traffic and targeted leads, with the bonus of being a great forum for branding yourself, your company and your website.

And when driving web traffic to blogs, your RSS feed opens up whole new avenues of website traffic generation. Blogging software creates and updates a feed that lists each new post you make, and that feed is referred to online as an RSS feed. While websites are limited to search engines and similar directories for promotional purposes, blogs can use those and a growing number of directories that only accept information from RSS feeds. As such, submitting your blogs’ RSS feeds to as many of these directories as you can is one more online promotional activity that often outweighs SEO efforts in your efforts to increase website traffic.

And the list goes on and on – press releases, banner advertising, linking strategies like blog commenting, reciprocal linking and social media bookmarking, forum marketing, affiliate program marketing – each can have a profound effect on driving traffic to websites and increasing blog traffic. But each takes time, which is why your e-marketing plan can’t be too heavily weighted in favour of the search engines and SEO activities.

As you can see, there are a number of ways to drive traffic to websites and increase blog traffic, and a balanced approach will always give you the most stable flow of traffic to websites and blogs you’re promoting. To learn how to best balance the various ways to attract more visitors to your site, follow the step-by-step instructions in Marlon Sanders’ Traffic Dashboard, which details 16 ways to increase website traffic.

Article Source: Website Traffic – How To Increase Web Traffic To Websites And Traffic To Blogs

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